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Media
How To See Your Listener Data On Pandora
It's been a long time coming. This past May at the SF MusicTech Summit I was told by Pandora's VP of Business Affairs, Chris Harrison, that this was coming. An exact date had yet to be announced. Well, AMP was officially unveiled yesterday. And it's awesome.AMP gives artists an i...
Income
No Deal Is What It Is
The thing you start to learn the longer you're in this business is no one really knows anything. They think they do. They pretend they have all the answers. But no one really knows.People have their personal experiences. If they became successful by doing it one way, they'll clai...
Promo
This Company Will Print, Label And Ship Tour Posters
Jonathan Sexton hated shipping out his band posters to venues around the country. He hated standing in line at the post office. And the hand cramps after scribbling out show information for 50 different show dates are enough to cause carpel tunnel.Sexton teamed up with Mike Fabio...
Contact
How To Get More Mailing List Subscribers
Last night I had an incredible show at one of my favorite places to play in the country, The Hotel Cafe. I got to meet many awesome Ari's Take readers. At the end of the night, after I finished chatting with everyone by the merch booth, I glanced at my mailing list clipboard and...
Shows
8 Things You’re Forgetting To Do On Show Day
I meet (and play with) too many musicians who don't want to get to the venue early enough. Some like to arrive shortly before they need to play, others slightly before doors and others feel they're being responsible by allowing the bare minimum amount of time they believe they'll...
Community
How To Easily Rent Gear On The Road
It's a common problem in the touring music community. Touring Band X amp breaks down before their show in Minneapolis. They scramble to seek out rental companies, but none exist. So the band calls the venue to ask for suggestions. The venue calls local musicians in town they thin...
Booking
Tour Booking Will Never Be The Same After This
Between 2006 and 2009, brothers Kyle and Bryan Weber had played (and booked) over 600 shows with their band Zelazowa. From conversations they had with other bands they met on the road about the best venues to play in various cities, the Weber brothers got an idea. Because there r...
Media
How To Write a Press Release (And Get Press)
I get a lot of questions about press. Of course everyone wants a 5 star album review in Rolling Stone or an 8.7 in Pitchfork, but you have to be realistic about your press pursuits. If you have never received press, there is a very slim chance that you will get an album review in...
Community
Get Ari’s Take On Your Album At The Next Meetup
The last Ari's Take meetup before my record release show was awesome. I met a bunch of very cool, dedicated musicians. I got a few fantastic CDs from them too. It gave me an idea. For this next meet up, Thursday July 24th at The Hotel Cafe in Hollywood (preceding my show of cours...
Web
10 Social Media Mistakes Bands Make
1) Your Call To Actions Are Too FrequentDon't enter every contest you stumble upon that could win you $100 in recording gear. Pick and choose the best contests that can advance your career the most. Nearly every band driven contest is based on votes. Some, however, CAN be extreme...
Popular Posts
I Met With AB5 Author Assemblywoman Gonzalez. Here’s How It Went
Yesterday morning 5 musicians and I piled into my car at 7am (!!) and we made the excursion down to San Diego to Assemblywoman Lorena Gonzalez’s office to discuss the effects of California’s new law AB5 on the music community. If you’ve been living under a rock the past cou...
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Attitude
‘I Don’t Want to be the One-Armed Singer.’ Representation and Engagement in the Age of Instagram
I just got back from a couple weeks of traveling.This past week I was in NYC doing some TV interviews about the California 'gig economy' law AB5 which, if unchanged could single handedly crash the California music economy. I've been actively working to get the music industry an e...
California
I Met With Senate Majority Leader of CA About AB5. Here’s How It Went
I just left Senate Majority Leader of California, Robert Hertzberg’s office in Van Nuys. We were awarded this meeting based on the petition (started by Alicia Spillias and Adrianne Duncan) which now has over 30,000 signatures. SIGN IT!! If you've been out of the loop about the...
Income
9 Things to do now that Your Gigs are Cancelled Because of Coronavirus
Deep breath. Shit’s scary right now. Yeah. I put on CNN for 15 minutes last night and nearly fell into a full on panic. Shut that shit off. Cable news is not helping anyone. Oh, and don’t listen to that Joe Rogan podcast episode with the infectious disease specialist either....
Community
California’s Music Economy Is About To Crash
Photo: Paul Kitagaki Jr./The Sacramento Bee California is on fire. But this economic blaze will ignite abruptly on January 1st and will affect the California music industry so drastically that it could completely burn it down. As the fifth largest economy in the world and the...